Mānuka Honey is honey which is derived from honeybees collecting the nectar from flowers blooming on the Mānuka (Leptospermum Scoparium) tree, which is indigenous to New Zealand. Read more here.
Manuka is defined by the New Zealand government’s Ministry of Primary Industries to have specific characteristics and elements to ensure it is not any other type of honey. Read more here.

Raw honey can be defined in many ways, and many companies will stipulate their honey as raw without providing a basis on which they make this claim. We believe raw honey is honey which has had nothing (at all) added to it and remains at a temperature below 95degrees Fahrenheit. This is the temperature a beehive and the honey within will naturally remain at in ideal conditions.

Ethical honey is honey which has been harvested in a way which is sustainable and does not affect the bee’s or bee colony’s health or livelihood. Again, many beekeepers and honey companies will advertise sustainability and ethics, without any details on how. We have written guidelines which beekeepers must follow in order to be supplying honey to our company. You can view them here.
We encourage beekeepers and honey companies worldwide to adopt these standards.

End of the World Mānuka Honey is sourced from remote parts of New Zealand’s North and South Islands. Some of our regions include the Canterbury High Country, the Marlborough Sounds, Great Barrier Island and Tongariro National Park. Some people spend a lifetime looking for such beautiful places on earth- and it’s the front yard of our honey bees.


We spent months deliberating over the best packaging. Plastic has so may benefits especially for weight and freight. But it’s still plastic, even recycled plastic, is still plastic- which ends up in our oceans or in landfill taking hundreds of years to dissipate.
Glass is infinitely recyclable and we even reuse the jars in our own house hold. Also, glass preserves the quality and taste of Manuka honey in a way plastic never could.

We’ve given a pretty good run down of MGO here. Although in a nutshell, MGO is the abbreviation for Methylglyoxal, the chemical compound in Mānuka honey which significantly boosts Mānuka Honey’s antimicrobial properties. It’s the goods.

We test our honey at one of New Zealand’s accredited independent laboratories. We have no ability to modify or influence results whatsoever. Laboratories include Humm, Analytica or Hills.

Manuka honey is packaged in glass jars, which are placed in recyclable cardboard sleeves. These are then protected with fragile wrap, boxed and then couriered to you. Shipments are either sent from our facility in New Zealand, Amazon or a third party fulfilment centre by tracked courier.

We are currently shipping to New Zealand, United States and the United Kingdom. Restrictions apply for the UK- maximum of 6 jars per package. United Kingdom shipments are sent from New Zealand.

Because it is an all-natural product! We try to source consistent honey though we have no control over the climate or our friendly bees, so honey will change colour, taste and texture from batch to batch.

Manuka Honey is a food product, so we do not provide returns. We will of course replace any damaged jars or jars with inedible product inside. Please see our Returns and Refund Policy.

We source from very remote areas of New Zealand which are free from residential and commercial spraying. We will undertake additional tests for Glyphosate to ensure it’s Glyphosate Residue Free.

Please first contact the shipping company or the channel where you purchased the honey, i.e. Amazon. They will issue a replacement for you. Please ensure you take photos as soon as the damaged product is discovered.

Perhaps. Natural, raw honey should crystalize eventually. Our honey undergoes a low heat, creaming process which helps prevent crystalizing from occurring and maintain a thick and smooth texture. If it does occur, just gently warm your jar in a pot of warm water to ‘melt’ out the granules.

We are seeking international distributers/ licensees. If you’re in a region without a current End of the World Honey distributor, and are seeking an opportunity then please reach out to paul@honeyandcocoa.co.nz

We have not heard of any issues having Mānuka honey whilst pregnant or breast feeding, however please consult a physician for advise on eating honey during these periods.

Please see our 4 step plan here. Our tree planting program is done through One Tree Planted and we are currently working on a bee sanctuary project in Niue to raise healthy bees and export them to areas where bee populations are diminishing.

Through our non profit partners, One Tree Planted and Eden Reforestation Project. We also plant trees here ourselves.

Please contact us at paul@endoftheworldhoney.com.

We apologize for this, please contact us at paul@endoftheworldhoney.com

Please first contact the courier company, they resolve 99% of all lost parcels. Failing that please contact where you purchased the product, if that’s us- send us an email paul@endoftheworldhoney.com to see if we can find your parcel.

One ‘batch’ of honey can contain anywhere between 500 and 500,000 jars of honey (depending on the company size). Having so many jars with one batch leaves counterfeiters the opportunity to fake the product, and just attach a batch code which is currently in circulation.
Unfortunately, Mānuka honey is one of the most counterfeited products on the market, which is why we have taken so many precautions. Our unique codes ensure your jar is 100% legitimate, with about a 1 in 200 million chance of guessing a code. We are the only company with this sort of guarantee.

To go into the draw, upload your tree planting certificate to Facebook or Instagram as a story, post or reel and tag @endoftheworldhoney and #manukahoney, any time before 01st June 2024.

Winner's will be drawn at random and notified by email.

A year's supply consists of 12 jars of mixed variations of End of the World Manuka Honey.

You must be living inside of New Zealand or USA and over the age of 16 to be eligible.

The winner is solely responsible for any and all federal, state, and local taxes that may apply to the prize.

By accepting the prize, the winner grants End of the World Honey has the right to use their name, likeness, and city of residence for promotional and advertising purposes without further compensation.

End of the World Honey reserves the right to disqualify any entry or entrant that violates these terms and conditions or engages in fraudulent or inappropriate behavior.

By participating, entrants agree to release and hold harmless End of the World Honey, its employees, and affiliates from any liability, claims, or damages arising out of their participation in the contest or acceptance of the prize.

End of the World Honey reserves the right to modify or terminate the contest at its discretion, in the event of unforeseen circumstances or other factors that affect the fair administration of the contest.

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